Our Innovation is Irresistible
Spice up your line up

JACK LINK’S UNDERSTANDS THAT INNOVATION DRIVES CATEGORY GROWTH. SHAKE UP THE CATEGORY AND INCREASE SALES WITH OUR NEWEST FLAVOURS.
For our consumers, we have a reputation for fuelling adventure with bold flavour in every tender bite. For our customers, our reputation extends beyond the package and delicious tastes. Discover how adding flavour innovations to your in-line sections and secondary displays help add more profits to your bottom line.
50%
of incremental meat category sales are driven by flavours and format innovations.
Nielsen GB+DR+MM_C&G- 52 weeks to March 23, 2024
40%
of meat snack purchases come from secondary displays in store perimeters.
C+R Path to Purchase Grocery Meat Snacks Study, 2022
26%
of meat snack purchases are made at the front of the store.
C+R Path to Purchase Grocery Meat Snacks Study, 2022
IGNITE THE INTENSITY WITH OUR NEWEST FLAVOURS

CHICKEN JALAPEÑO TENDER BITES (81G)
Lean protein, with a flavourful kick. Customers want on-the-go options that help fuel their passion for outdoor adventures with an undeniably delicious taste that crushes their primal cravings. Made with 100% premium chicken, this hot innovation will fly off your shelves.

SPICY RED PEPPER JERKY (80G)
We boldly go where no high-protein snack has gone before. Wilderness enthusiasts and snackers alike love the fiery spice of red pepper, with subtle sweet notes of red bell peppers. Made with 100% premium beef, this latest flavour from Jack Link’s puts some pep in your step – and your sales.